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Are You Getting More Comfortable with Technology?
Safeco Insurance
Independent agents are becoming more comfortable with technology that is affecting the IA channel, Safeco says in a new study. For example, more than 90% are either very comfortable (67%) or somewhat comfortable (25%) with e-signature; 41% are very comfortable with telematics and 38% are somewhat comfortable; and 32% are very comfortable with gap coverage for rideshare/homeshare activity, while 42% are somewhat comfortable. Safeco also found that a hefty percentage of agencies plan to invest in new digital capabilities and new personnel. Moreover, the vast majority of agencies provide quotes online, use e-signature and allow text messaging with clients. The full Agent of the Future Report details how technology is shifting agency models, priorities and plans and allows you to benchmark where you are against those in the study.
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